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Thursday, November 29, 2007

Long tail business model dangers 

Read/Write Web
You can make money on the long tail but not in the long tail. The precise point of Anderson's argument is that it is a collective of the long tail amounts to substantial dollars because the volume is there. The retail/advertising game is a game based on volume. You make money on a lot of traffic to a single popular site or the sum of smaller amounts of traffic to many less popular sites.

Topics: Web2.0 | Economics


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